Optimyzee Archive
7 min read
Quick answer: Yelp Ads are a pay-per-click advertising product that promotes your business in Yelp search results and on other businesses’ Yelp pages. Self-serve accounts start at around $150 a month (roughly $5 a day), and you set a monthly maximum that Yelp cannot exceed. Your cost per click depends on your category, location, and […]
11 min read
A complete step-by-step guide to running Google Ads, from account setup and keyword research to campaign structure, ad copy, and ongoing optimization.
7 min read
A step-by-step guide to setting up a Google Ads search campaign, from keyword research and bid strategy to ad extensions and common mistakes.
3 min read
A step-by-step walkthrough for setting up a Performance Max campaign, from conversion tracking and asset groups to audience signals & launch.